Public Diplomacy Magazine is now accepting submissions for its Summer 2013 issue on the Pacific Century.


The trans-Pacific has replaced the trans-Atlantic as the most dynamic nexus of the international political economy in the twenty-first century: the People’s Republic of China is driving global economic growth, Japan is the world’s fourth largest economy, the Asian tigers (Hong Kong, Singapore, South Korea, and Taiwan) are reinvigorated and growing, and the ‘new tigers’—Malaysia, Vietnam, and Indonesia—are poised to become major players in international trade. The growth in prominence of various regional multilateral organizations such as the Association of Southeast Asian Nations (ASEAN) Regional Forum (ARF), Asia-Pacific Economic Cooperation (APEC), and the current negotiations to expand the Trans-Pacific Partnership (TPP) seem to validate this stance.


The term Pacific Century has been used by some in the policy sphere to describe the shift in geopolitical and economic power toward the Asia-Pacific region after five centuries of domination by countries bordering the Atlantic.


Yet despite its growing use, the term Pacific Century has been underexplored in academic literature. While admittedly a new concept, the factors underlying the shift to the East have historical roots reaching back to the spice trade between Europe and Asia in the fifteenth and sixteenth centuries. In terms of geographical description, the wording Asia-Pacific seems to be preferred by scholars to describe the region, which includes East Asia, Southeast Asia, and Oceania.  However, although the term Pacific Century may be employed in an objective, descriptive manner, it is above all a construct, which is invariably advanced as a political project. Hillary Clinton’s famous Foreign Policy article “America’s Pacific Century” serves as a striking example.*


Despite its growing popularity, the scope, role and value of the Pacific Century have not been fully addressed in the academic literature on public diplomacy. To that end, Public Diplomacy Magazine has devoted its upcoming Summer 2013 issue entirely to the subject. PD Mag is circulating an open call for submissions for articles concerning public diplomacy in the Pacific Century. Please see below for information regarding the guidelines for submission.


Submission Guidelines


PD Mag will accept two types of submission:


1. Features

3,000-word essays suited for this issue focus on what the Pacific Century is and its implications for the study and practice of public diplomacy. Contributions can be submitted in the form of a theoretical working paper, comparative study or a history of public diplomacy practiced in the region.


To submit a feature for this issue, an abstract must first be approved by Public Diplomacy Magazine’s Senior Editors by February 10 2013. The preliminary review process will take 1 week. Upon approval, the author will be sent formatting guidelines to follow when submitting the final piece.

2. Case Studies

Case studies between 1,000 and 1,500 words focused on practical aspects of public diplomacy in the Pacific Century: events, campaigns, etc.


DEADLINE: March 11, 2013
This is a limited call for papers on the Pacific Century and submissions will not be accepted for review after March 11, 2013.



Once approval is issued via email, a final proofing and layout process will take place followed by a print run and/or appearance on the Public Diplomacy Magazine web site.


Editorial Policy

Articles submitted to Public Diplomacy Magazine are reviewed by the editorial board, which is composed entirely by graduate students enrolled in the Master’s of Public Diplomacy at the University of Southern California.

Articles are evaluated based on relevance, originality, prose and argumentation. Authors are responsible for ensuring the accuracy of their statements. Citations should be in MLA format with endnotes.

The editorial staff will not conduct fact checks, but edit submissions for basic formatting and stylistic consistency only. Editors reserve the right to make changes in accordance with Public Diplomacy Magazine style specifications. The editor-in-chief in consultation with the editorial board, holds final authority for accepting or refusing submissions for publications.

Copyright of published articles remains with Public Diplomacy Magazine. No article in its entirety or a part thereof may be published in any form without proper citation credit.

Questions about content and ideas, logistics and final submissions should be directed to [email protected].

About Public Diplomacy Magazine
Public Diplomacy Magazine is the first publication of its kind devoted entirely to the field of public diplomacy, published biannually by the Association of Public Diplomacy Scholars at the University of Southern California since 2009 with support from the USC Center on Public Diplomacy, Annenberg School for Communication and Journalism and the School of International Relations within the USC Dana and David Dornsife College of Letters, Arts and Sciences.


PD Mag features analysis of public diplomacy trends and practices, case studies, and interviews written by leading scholar as well as practitioners in the field.  Previous authors have included Joseph Nye, Jr., Sen. Richard Lugar and former Undersecretary for Public Diplomacy James Glassman.




*For more references on the definition of Pacific Century please see: T. Wilkins “The new ‘Pacific Century’ and the rise of China: an international relations perspective” Australian Journal of International Affairs, Vol. 64, No. 4, August 2010, pp. 381-405; H. Clinton “America’s Pacific Century” Foreign Policy, November 2011. Retrieved from: